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Import car service business moves to West Knoxville
EuroAsian now located in larger facility just off Kingston Pike

A car service business specializing in European and Asian automobiles has moved from Lenoir City to West Knoxville.

“We specialize in Porsche, BMW, Mercedes-Benz, Ferrari, Lexus, Honda, Toyota, Volvo. We do it all. Whatever has nuts and bolts on it,” said Robert Berry Jr., owner of EuroAsian Motorsports.

Berry moved his business from 950 Highway 321 in Lenoir City in January of this year to just off Kingston Pike — 136 N. Martinwood Road, two-tenths of a mile behind Oak Express.

“It’s a better location, more neutral zone and bigger facility,” Berry Jr. said of his new 5,600 square-foot facility.

Berry Jr.’s previous facility encompassed 2,000 square-feet, he said.

His staff can do any maintenance, restoration, tire mounting and balancing and detailing for import cars, he added.

“We’re your one-stop shop. Whatever needs to be done,” Berry Jr. said.

Currently, Berry Jr. and Alan Turner are the car technicians on staff.

Turner has 20 years experience working on Nissan, BMW, Porsche and Toyota vehicles.

“I’ve done so many (Nissan) Zs, I could do them in my sleep,” Turner said.

Although his business gets a lot of local customers, Berry Jr. said he also receives customers from all over the southeast.

“I get them from everywhere,” he said. “I got a guy from Alabama that drives up here just to get his oil changed.”

On a recent trip through North Carolina, Berry Jr. unexpectedly earned the business of two Porsche owners that needed some work done on their vehicles.

“I just loaded them up and took ’em back here,” he said. “I get a lot of business from out-of-state.”

Ninety percent of his business comes from Porsche owners, Berry Jr. said.

“A few of them are race cars and others are from people that just own them,” he said.

Working on import cars is in Berry Jr.’s blood.

“I’ve been doing this since the mid-1970s,” he said. “I grew up around BMWs. My dad (Robert Berry Sr.) built BMW race cars.”

When Berry Jr. graduated from Halls High School in 1982, he started working at Harper Porsche.

He has even passed his knack for working on cars to his son, 17-year-old Robby Berry.

“He bought a ’68 Camaro on his fourteenth birthday and he fully restored it,” Berry Jr. said.

Once his son graduates from Central High School this spring, father and son will work together at the shop.

“He’s going to take over the business end so I can get back to working on cars more,” Berry Jr. said with a grin.


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