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Knoxville native makes mark in Washington, D.C.

Melissa Salmanowitz, a communications professional who played a critical role with media strategy for the media watchdog group Media Matters for America, has joined M+R Strategic Services, a national public affairs firm based in Washington, D.C.

Salmanowitz, who was deputy director of communications at Media Matters from December 2004 to August 2005, helped lead the campaign that exposed the White House press credential scandal involving Talon News reporter Jeff Gannon.

She also helped direct the group’s coverage last summer of Pat Robertson’s call for the assassination of Venezuelan President Hugo Chavez.

Salmanowitz, now a senior communications consultant at M+R, spent the last year in Burson Marsteller’s media practice, where she worked on a range of corporate, public affairs, technology and health care campaigns.

“Melissa has a track record of success,” said Bill Wasserman, president of M+R. “She has developed and implemented media strategies for a range of organizations, and we’re excited that she has decided to use those skills to help M+R’s clients advance their issues.”

 Salmanowitz, a native of Knoxville, has interned for both Rep. Carolyn McCarthy (D-NY) in her D.C. office and Rep. Richard Neal (D-MA) in his district office, as well as at U.S. News and World Report. She has a bachelor’s degree in journalism from the University of Massachusetts at Amherst.

Salmanowitz joins M+R’s communications team, whose clients include the Save Darfur Coalition and DC Vote and Environmental Defense.

Last year the firm’s work on behalf of Keep Antibiotics Working received two national awards, the Gold Magellan Award and the O’Dwyer Award for Public Communications.


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