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Duo delights in new ‘Dinner’ career


While working as legal secretaries for an area law firm, Martina Kitts and Jacqueline King took a look at their future and decided they wanted it to be an affair to remember.

The two entrepreneurs are owners of The Dinner A’Fare, 11635 Parkside Drive, and offer a way for time-strapped residents to prepare meals for

families.

Instead of a mom or dad trying to figure out what to feed the family each night, Kitts said quick meal preparation is one of the central benefits of her business. She said the menu and The Dinner A’Fare concept is built around “fresh,” and they strive to provide the highest quality fresh ingredients.

“We hand cut our meats for our customers prior to their arrival,” she said. “All of our meals are F-D-A- portioned so customers know the right serving sizes.”

Kitts said the process is simple. A consumer can go to the company Web site, www.thedinnerafare.com, and register with their credit card information. Then they choose the Farragut location as the store to visit and a calendar with dates and times of meal preparation sessions is displayed on the screen.

“It gives people options of when to come in,” King said. “There’s generally a morning session and an early evening

session.”

A variety of potential meals await those who choose to go with The Dinner A’fare. In May, for example, customers have a choice of Chili Lime Crab Cakes, pecan crusted pork tenderloin, hickory-apple smoked chicken, bistro steak with horseradish sauce, flank steak with peppercorn butter and a host of other mouth-watering items.

Consumers can choose a meal and the portion amounts, depending on the size of the family. Some customers may need meals for two people instead of meals to feed a family of four.

“While you will find an occasional casserole by popular demand, we specialize in hand-cut pork chops and pork tenderloins, Black Angus aged beef, fresh boneless skinless chicken breasts, and pastas,” Kitts said.

King said they also have a way of portioning out the meals for customers on weight-watching regimens with point systems, such as Weight Watchers and Nutra System

“We help them keep the goals they have,” she said.

The duo said this is their first personal business venture. They were co-workers in a law firm.

“All this came about from a discussion about where we wanted to spend the rest of our career,” Kitts said. “I did some research and this seemed like a great franchise to fill a need in the community.

Kitts said franchise requirements dictated the business be opened in an area with at least 50,000 populous and an average income of $70,000. The Parkside Drive location in Farragut fit that requirement.

“We enjoy interacting with our customers,” King said.

Kitts said one of the things she found fascinating was how meal preparation was an event for couples and families.

“We’ve had nights when it was all couples in here and they had a good time making meals, and spending time together,” she said. “Other times, we’ve had teenage sons coming in with their moms to help make the meals. It seems to bring the family together.”

For more information on the business or its menu items, call 865-671-0670.

 

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