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‘Assist’ now in Renaissance

An Assist-2-Sell franchise has moved into Renaissance/Farragut at 12748 Kingston Pike in Suite 105.

Co-owners and brokers Don and Kim Rose have been in the real estate business since 1999. “We’ve always kind of worked as a husband and wife team,” Kim said.

They opened the franchise in Farragut after owning an Assist-2-Sell in Toledo, Ohio. “We wanted to relocate our family to a better market and better opportunities and that’s what landed us here in Knoxville,” she said.

“We live in Farragut, our kids go to Farragut, and it’s just a great growing area. It has a lot to offer. I think it’s the biggest secret out there,” she added.

“We had our first opening Feb. 25. As of March 1, I would say, we were officially 100 percent opened,” Kim said.

She feels like Assist-2-Sell offers “savings. Huge savings in commissions. That’s kind of short and sweet, but we might as well just cut to the chase.”

“We do that by offering consumer choice programs with our commission being a flat fee,” she added. The Roses charge $2,995 for homes sold for up to $200,000 and are only paid after the home is sold.

“A traditional real estate company charges anywhere from 6 to 7 percent commission to sell a homeowner’s home, and we charge just a low flat fee. And how we can do that is volume. We sell a lot more homes,” she said.

“We specialize in saving people money. That’s the base of the franchise,” she added.

There are two Assist-2-Sell franchise offices in Farragut. The other location is at the corner of Kingston Pike and Campbell Station Road. This office has recently relocated from inside Knoxville boundaries.

Kim does not foresee any competition problems from having the two franchise offices so close together. “We can market to anyone we want. Your office location is one place, but … there are no set territories in who you can market to. We can sell houses in Bearden or Oak Ridge or wherever we want,” she said.

“There’s a lot of market out there and a lot of homes to sell,” she added.

Assist-2-Sell is based out of Reno, Nev., and there are more than 550 franchise offices throughout the U.S. For more information, contact the Renaissance office at 865-675-7283 or the 11320 Kingston Pike location at 865-675-2995.


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